The homepage features a dynamic accordion billboard slider that reveals an intro to the company and their two target markets; those seeking research and those providing it. A dynamic scorecard on the slider displays the total awarded to researchers to date. The way Article One Partners works is visually explained in a custom infographic, also designed by Slice of Lime.

The website allows potential researchers to register, dive into their researcher community, and browse past and current studies.

While reflecting on her experience working with Slice of Lime, Article One Partners’ Founder and CEO, Cheryl Milone, noted:

“The Slice of Lime team was professional and nimble when working to understand our needs, and they exceeded our expectations. They have a strong design sense, and the feedback we’ve been given confirms that the new site design is a trillion times better than the old. We have appreciated working with them.”

Article One Partners’  Vice President of Technology, Eric Baer, was an integral leader on the project. He reflected:

“The site turned out just as I envisioned it.  We had big goals for the new site and I think Slice of Lime delivered a project that’s meeting all of them. The quality of code implemented is something that really sets Slice of Lime apart from other web agencies.  It was not an easy implementation into our existing site and they pulled it off on-time.”

To find out more about Article One Partners’ services and success, go to www.articleonepartners.com.

We started the project with a strategy conversation to help us better understand Genlighten’s core demographic as well as the philosophy behind the name itself. From there, we decided to focus on a logo that would relate to genealogy as well as the word “enlighten” that is hidden within the name itself.

We started with a wide range of logo options for Genlighten to choose from.

While hesitant to use a tree or leaf image at first, we all decided that this would be the best way to communicate that this is a genealogy-focused site. What we instead played with was ways to bring “enlightenment” into the picture.

We landed on the final logo that depicts a tree with an aura around it. The leaves are almost little flames in themselves which bring to mind “light” while the glowing tree taps into the more spiritual interpretation of “enlightenment.”

Genlighten was very happy with the end product and went on to write their own blog post about their experience working with us. You can read that blog post here.

Slice of Lime designed the Zenie Bottle logo. Using the information collected during a Scope Discovery project, we produced several options for the Zenie Bottle logo.

We landing on an icon that represented the Zenie Avatars that would soon be incorporated into the site. The swirls placed inside the bottle refer to the various items that can be placed within the “virtual bottle.” A clean and fun logo font treatment was created featuring the word “zenie.”

Slice of Lime created a family of logos for “What’s My Vibe,” a company that will host a series of region-specific travel websites. To start, the websites will feature local restaurants, complete with user ratings and comments.

While each region will ultimately have it’s own logo, we wanted ALL logos to maintain a familiar look and feel.

We created a “vibe” icon and chose a font that remains consistent across the entire family of logos.

The tagline (“the restaurant guide of las vegas,” for example) and featured location (“MyVegasVibe”, for example) can easily be changed without altering the overall feel of the brand.

The multi-colored “Vibe” in all of the logos serves as a color palette for the site itself. Depending on the feel of the website, locations can choose a primary color from one of the four colors.

Slice of Lime also also created a WordPress template for “MyAlohaVibe”, the Hawaii version of What’s My Vibe.

Slice of Lime created the logo for Georneys. The color of their product, a wristband for kids that helps identify them if they are lost, is reflected in the logo. We used bare feet to represent a child’s journey and the tagline “safe journeys” to support Georney’s mission and brand.

Slice of Lime created the new logo for Premier Athletic Supply as the first step towards their new website. After discussing the brand strategy with Premier Athletic Supply, we concluded that the logo needed to represent the high-end products they offer while tipping its hat to home-town baseball “Americana” .

The banner in the logo serves as a familiar sports icon while the 2-tone shield adds strength and quality to the brand. The baseball and football in the logo suggest that there are multiple sports Premier Athletic Supply offers. The red, white and blue colors reinforce the American sports connection.

Slice of Lime designed the new logo for Poulter Camps. This is the first step in a larger project to redesign and develop the new Poulter Camps website. The updated logo references the camp’s 1966 foundation while introducing a contemporary, yet still outdoorsy, look and feel that will appeal to modern-day kids.

Slice of Lime designed the new logo for the Girls’ Wilderness Program, a part of the Woman’s Wilderness Institute. This is the first step in a larger project to create a website and viral marketing campaign for the organization.

The logo is targeted at girls between the ages of 12-17 and draws its design and color scheme from focus group research done by the institute.

Slice of Lime created the Jibbitz logo with kids in mind. Jibbitz are small pieces of jewelry that fit inside the popular Crocs shoes. Slice of Lime created this logo to reflect the shape and lettering style of the Jibbitz themselves. The colorful logo is intended to attract kids to the product and show how much fun Jibbitz are to collect.